I wrote a piece for PR Week last Tuesday (8/19) called “Seven Lessons for Communicators in the #IceBucketChallenge.” At the time the effort had raised $15 million. Videos of people…
I wrote a piece for PR Week last Tuesday (8/19) called “Seven Lessons for Communicators in the #IceBucketChallenge.” At the time the effort had raised $15 million. Videos of people…
I like music. I enjoy watching music videos. I even enjoy watching some commercials. But what about when the line between entertainment and advertising is blurred? On a recent morning…