Here we are at the end of another year — RoseComm’s 20th! It’s time to pause and reflect on 2023 and think ahead to what 2024 will bring. For years…
Here we are at the end of another year — RoseComm’s 20th! It’s time to pause and reflect on 2023 and think ahead to what 2024 will bring. For years…
Back in 1997 at Rubenstein & Associates in NYC, one of my first experiences in agency life was jockeying for a desk near the fax machine. In those days, email…
The term “press release” bothers me. Historically, I’m told, “press release” referred to the targeting of news to newspapers, while “news release” encompasses all forms of media. I know it’s…
During the dot-com boom, the practice of public relations rose to a new level of importance among those in the C-suite. Creating broad awareness of a business model could…